Humanity and the planet are dramatically being disrupted on many levels. The solutions require unique individual and collective approaches that embrace creative, purposeful activities.
Over Centuries of Creativities
For KOKUYO, creativity means solving the small problems people encounter in their work and daily lives, one by one, through the use of creative ideas. In the process, new values are generated which contribute to the creation of a better society. However, this approach is not just about generating new ideas. KOKUYO’s long history of more than 100 years is also a history of constantly pushing forward the boundaries of this creativity, not only in the design of our products but also in the way they are manufactured, transported, and sold, as well as the way the business itself is run. KOKUYO’s long history is its strength and will contribute to the forging of its future.
We find value in the “Business of KASU” that is neglected by others. With conviction and determination to serve our customers, we embrace businesses that are difficult and troublesome, and through dedication and hard work, we turn them into something of overwhelming value for the customer.